DRC Member Spotlight: CONNECTIVE Agency

Manny Valencia, Founder & Partner at CONNECTIVE Agency, tells us about his team’s pursuit of service excellence. Clients have an incredible partnership experience in addition to world-class results.

Manny Valencia, Founder & Partner

How does your company help other businesses become more effective?

All organizations — nonprofit or for-profit, private enterprise or public company, early-stage startup or mature multi-generation business, business-to-business or government/municipal — need to communicate in ways that matter to their audiences. We partner with all these types of organizations to plan and implement messaging programs and marketing campaigns that make measurable differences in the way they run their business.

What differentiates your company from others in your industry?

For every interaction, CONNECTIVE Agency operates with a high degree of sophistication and sensibility. Our professionals are not only strategic thinkers, audacious creatives, and high performers, but they’re also the kind of people you genuinely want to spend time with. Each client appreciates how we become stewards of their brand and their mission. We believe the experience is just as important as the outcome.

What do you enjoy most about doing business in the Dallas Region?

Doing business in Dallas puts you in the middle of everything. The business-friendly atmosphere of the Dallas Region is a big draw for large-cap and mega-cap headquarters and corporate relocations, middle-market companies and third-party suppliers, and rising stars and experienced professionals who are growing their careers in North Texas.

Why did you decide to become a DRC member?

Being a member of the Dallas Regional Chamber means we get access to important resources and relationships in the DFW business community. The DRC brand stands for better, more meaningful, and important connections we value as business and community leaders.

How has your business changed in the past five years?

In our eighth year, CONNECTIVE is still a boutique agency with a big-process orientation. Our senior leadership team has vast experience, previously serving as marketing and communications heads at publicly-traded companies and leaders at Adecco, Apple, Balfour Beatty, and startup-to-IPO companies. We started off serving local entrepreneurs and mission-focused leaders, and now we serve those same type of clients both locally and regionally, along with clients nationally and around the world.